


Expert Diagnosis & Treatment for Hair Loss and Alopecia Areata
Losing your hair can be deeply distressing, affecting confidence, self-image, and overall well-being. At ProDerm UK, our expert consultant dermatologists offer cutting-edge diagnosis and treatments for all forms of hair loss, including the autoimmune condition alopecia areata.
With rapid access to specialist care and advanced therapies, we help restore not only your hair but your peace of mind.
Why Choose ProDerm UK?
Why Choose ProDerm UK?
Why Choose ProDerm UK?

Consultant-Led Care
All consultations and treatments are delivered by GMC-registered dermatology consultants
Consultant-Led Care
All consultations and treatments are delivered by GMC-registered dermatology consultants
Consultant-Led Care
All consultations and treatments are delivered by GMC-registered dermatology consultants
Advanced Diagnostic Techniques
Including biopsy and trichoscopy for accurate diagnosis
Advanced Diagnostic Techniques
Including biopsy and trichoscopy for accurate diagnosis
Advanced Diagnostic Techniques
Including biopsy and trichoscopy for accurate diagnosis
Access to Cutting-Edge Treatments
Including JAK inhibitors and immune therapy
Access to Cutting-Edge Treatments
Including JAK inhibitors and immune therapy
Access to Cutting-Edge Treatments
Including JAK inhibitors and immune therapy
State-of-the-Art Clinic
Easy access, same-day emergency appointments, and outstanding care
State-of-the-Art Clinic
Easy access, same-day emergency appointments, and outstanding care
State-of-the-Art Clinic
Easy access, same-day emergency appointments, and outstanding care
What Is Alopecia?
Alopecia is the medical term for hair loss, and it can occur for many different reasons. It may present as gradual (or rapid) thinning, patchy shedding, or even complete loss of scalp or body hair. Hair loss can be temporary or permanent, and it affects both men and women—often with significant psychological impact.
Dermatologists classify hair loss into two main types:
Non-Scarring Alopecia (potentially reversible)
Scarring Alopecia (permanent if untreated)
Early diagnosis is key to preventing progression and ensuring the best chance of hair regrowth.



Common Causes of Hair Loss
Non-Scarring Alopecia
Scarring Alopecia
Diagnosing the Cause of Hair Loss
At ProDerm UK, every patient begins with a thorough consultation with a consultant dermatologist. Your doctor will:
In some cases, a scalp biopsy may be required to distinguish between types of hair loss and confirm a diagnosis, especially in conditions like alopecia areata, male or female pattern hair loss, or telogen effluvium.



Can Hair Loss Be Treated?
Yes. Many types of hair loss are treatable, especially if diagnosed early.
Non-scarring alopecia may resolve once the underlying issue is addressed (e.g. correcting hormone levels, replacing nutrients, managing stress).
Pattern baldness (male or female) can often be slowed or improved with treatments that stimulate hair follicles and block hormone-related damage.
Scarring alopecia, if caught early, can sometimes be halted with immunosuppressive or anti-inflammatory medication before permanent damage occurs.



Breakthrough Treatments for Alopecia Areata
Alopecia areata is an autoimmune condition where the immune system attacks hair follicles, causing patchy or total hair loss.
At ProDerm UK, we now offer advanced treatment options, including Janus Kinase (JAK) inhibitors, which have shown remarkable success in reversing this condition. These prescription-only medications are game-changing for many patients and are only available through specialist dermatologists.



Treating Scarring Alopecia
If your condition is scarring in nature, rapid treatment is essential. Depending on the diagnosis, options may include:
Topical or oral anti-inflammatories
Immunosuppressive therapy
Surgical excision for isolated areas of scarring
Our goal is to control the disease, prevent further damage, and, when appropriate, explore surgical options for cosmetic restoration.



FAQ
Is hair loss always permanent?
Is hair loss always permanent?
Is hair loss always permanent?
How do I know if my hair loss is scarring or non-scarring?
How do I know if my hair loss is scarring or non-scarring?
How do I know if my hair loss is scarring or non-scarring?
Can alopecia areata be cured?
Can alopecia areata be cured?
Can alopecia areata be cured?
How soon can I start treatment?
How soon can I start treatment?
How soon can I start treatment?
Our
Happy Clients

Dr Friedmann’s bedside manner is extremely professional and reassuring. I felt comfortable during surgery and knew that I would be well supported during my recovery.
Charlie F
Dr. Adam Friedmann helped me get rid of a stubborn wart quickly and painlessly. Professional, efficient, and highly effective—I couldn’t recommend him more!
Alex C
Dr Friedmann is a pleasure to work with. He is friendly and charismatic; his experience as an accomplished dermatology consultant shines through. Patients are always delighted with his care and efficiency.
Jen
I've worked with many clinicians, but few show the care, skill and insight that Dr Friedmann brings to every patient. As both a colleague and patient of his, I’ve seen first-hand the exceptional standard of care he delivers. Calm, compassionate, and brilliant – Dr Friedmann is everything you’d hope for in a dermatologist.
Diana
Simply brilliant! From the initial consult to the actual procedure Dr Friedmann made every part of the journey informative and reassuring. I experienced minimal discomfort and was amazed at how quickly I healed.
Ben
Dr. Friedmann was welcoming, professional, and reassuring throughout my entire treatment. My initial consultation came very soon after my first enquiry and Dr. Friedmann's diagnosis was both clear and thorough. He took the time to answer all my questions and discussed the possible treatment options. During the procedure itself, Dr. Friedmann was calm and kept me informed of what he was doing - this was very important as I was nervous. The aftercare was excellent and Dr. Friedmann was incredibly reassuring
Rob
In the short while I’ve been taking the medication I really have noticed an impact! Thank you Dr Friedmann
Natalie C
Fantastic experience from start to finish. Dr Friedman is very professional, knowledgeable, thorough and reassuring. I received great attention and care. Thank you
Vilma B.
I had heard a lot about advanced treatments for acne, and I went to Dr Friedmann because I wanted to understand more about it – his practical down-to-earth manner and expert explanations and advice debunked the myths, and gave me the confidence I needed – he understands people as well as he understands treatments, and his care has been exemplary.
Helen C
He is easily the best dermatologist I have ever been to – his expertise and professionalism have been a revelation!
Peter B
I had suffered intermittent bouts of quite bad acne over many years, and never really found a long-term solution with any of the specialists I had used – until my husband introduced me to Dr Friedmann, whose advice and treatment has been superb – thanks to him my acne is now under control and I have my life back again.
Catherine B
After struggling with acne and various dermatologists for decades, it was a revelation. He demonstrated a real expertise in the subject and designed a tailored treatment and maintenance package that has transformed my life during the 10 years I have been seeing him – only wish I had discovered Dr Friedmann 40 years ago!
Emily R
Dr Adam Friedmann is open and easy to talk to – and most importantly has a genuine real understanding of the debilitating effects of acne on the sufferer, and he makes you feel at ease and comfortable at all times.
Anna W
Dr Friedmann is by far the best dermatologist I have ever had – his excellent understanding manner combined with a pragmatic approach and real expertise and professionalism is unique in my experience.
Richard T
I wouldn’t hesitate to recommend to anyone – in fact I already have several times to both friends and my wife – and all of them agreed with me that they wouldn’t now go to anyone else.
Mark D
In earlier life I had seen a number of dermatologists for persistent and recurring acne problems, but over 10 years ago I started with Dr Adam Friedmann, and have stayed with him ever since – in my opinion, he’s the best in his field.
James L
Throughout every step of this process, Dr Friedmann put me at ease and filled me with confidence and the clinic and his nursing team were absolutely fantastic. I wouldn't hesitate in recommending Dr Friedmann to anyone
Fiona G
Dr Friedmann very quickly treated the isolated area with liquid Nitrogen. This was pain free and I was advised that the dark patch would simply turn a little bit darker over the next few days and would come off by itself. I just had to lightly moisturise during this healing stage and for a little while afterwards to help the process. This happened exactly as promised and now, several months later there is absolutely no mark or trace of the dark patch on my cheek.
Carol M
After a thorough examination, Dr Friedmann diagnosed the mark to be a harmless solar lentigo and explained it was nothing to worry about and is commonly caused by sunlight.
Linda P
I had a small dark area of skin on my face for a few years and after noticing it getting gradually larger and worrying about possible skin cancer, I went to see Dr Friedmann at his Harley Street clinic.
Margaret C
Dr Adam Friedmann’s sensible, practical, and expert advice and treatment for my acne was transformative, giving me back my confidence in my personal and business life – I can’t thank him enough!
Charles B
Dr Friedmann listens patiently and his extensive skill and experience is clear from his careful questioning and advice. He’s unhurried approach is reassuring. He has been clear that he remains available to support me by email or telephone on my ongoing treatment for eczema when a further consultation is not necessary.
Paul L
My husband and I have been patients of Dr Adam Friedmann for years – he is by far the best dermatologist I have ever seen, and the highest recommendation I can give him is that if ever my daughter or her grandchildren needed advice or treatment in that area, I would insist they go to him!
Caroline B
I have longstanding and severe rosacea which at times flares up. During flare ups it is painful and affects my confidence. Dr. Friedmann was able to see me at short notice during my recent flare up. There is an easy process for booking and payment. Dr. Friedmann was kind and reassuring and most importantly incredibly knowledgeable. He created a treatment plan with both short term and long-term outcomes. My skin has already settled and is feeling and looking much better. I would highly recommend Adam and his team.
Sarah C
Professional, knowledgeable, and caring. Definitely the best dermatologist in Cheltenham as far as I’m concerned!
James R
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Julie B
I was seen quickly and given excellent treatment. Can’t thank the team enough.
Emma L
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Sarah T
Our
Happy Clients

Dr Friedmann’s bedside manner is extremely professional and reassuring. I felt comfortable during surgery and knew that I would be well supported during my recovery.
Charlie F
Dr. Adam Friedmann helped me get rid of a stubborn wart quickly and painlessly. Professional, efficient, and highly effective—I couldn’t recommend him more!
Alex C
Dr Friedmann is a pleasure to work with. He is friendly and charismatic; his experience as an accomplished dermatology consultant shines through. Patients are always delighted with his care and efficiency.
Jen
I've worked with many clinicians, but few show the care, skill and insight that Dr Friedmann brings to every patient. As both a colleague and patient of his, I’ve seen first-hand the exceptional standard of care he delivers. Calm, compassionate, and brilliant – Dr Friedmann is everything you’d hope for in a dermatologist.
Diana
Simply brilliant! From the initial consult to the actual procedure Dr Friedmann made every part of the journey informative and reassuring. I experienced minimal discomfort and was amazed at how quickly I healed.
Ben
Dr. Friedmann was welcoming, professional, and reassuring throughout my entire treatment. My initial consultation came very soon after my first enquiry and Dr. Friedmann's diagnosis was both clear and thorough. He took the time to answer all my questions and discussed the possible treatment options. During the procedure itself, Dr. Friedmann was calm and kept me informed of what he was doing - this was very important as I was nervous. The aftercare was excellent and Dr. Friedmann was incredibly reassuring
Rob
In the short while I’ve been taking the medication I really have noticed an impact! Thank you Dr Friedmann
Natalie C
Fantastic experience from start to finish. Dr Friedman is very professional, knowledgeable, thorough and reassuring. I received great attention and care. Thank you
Vilma B.
I had heard a lot about advanced treatments for acne, and I went to Dr Friedmann because I wanted to understand more about it – his practical down-to-earth manner and expert explanations and advice debunked the myths, and gave me the confidence I needed – he understands people as well as he understands treatments, and his care has been exemplary.
Helen C
He is easily the best dermatologist I have ever been to – his expertise and professionalism have been a revelation!
Peter B
I had suffered intermittent bouts of quite bad acne over many years, and never really found a long-term solution with any of the specialists I had used – until my husband introduced me to Dr Friedmann, whose advice and treatment has been superb – thanks to him my acne is now under control and I have my life back again.
Catherine B
After struggling with acne and various dermatologists for decades, it was a revelation. He demonstrated a real expertise in the subject and designed a tailored treatment and maintenance package that has transformed my life during the 10 years I have been seeing him – only wish I had discovered Dr Friedmann 40 years ago!
Emily R
Dr Adam Friedmann is open and easy to talk to – and most importantly has a genuine real understanding of the debilitating effects of acne on the sufferer, and he makes you feel at ease and comfortable at all times.
Anna W
Dr Friedmann is by far the best dermatologist I have ever had – his excellent understanding manner combined with a pragmatic approach and real expertise and professionalism is unique in my experience.
Richard T
I wouldn’t hesitate to recommend to anyone – in fact I already have several times to both friends and my wife – and all of them agreed with me that they wouldn’t now go to anyone else.
Mark D
In earlier life I had seen a number of dermatologists for persistent and recurring acne problems, but over 10 years ago I started with Dr Adam Friedmann, and have stayed with him ever since – in my opinion, he’s the best in his field.
James L
Throughout every step of this process, Dr Friedmann put me at ease and filled me with confidence and the clinic and his nursing team were absolutely fantastic. I wouldn't hesitate in recommending Dr Friedmann to anyone
Fiona G
Dr Friedmann very quickly treated the isolated area with liquid Nitrogen. This was pain free and I was advised that the dark patch would simply turn a little bit darker over the next few days and would come off by itself. I just had to lightly moisturise during this healing stage and for a little while afterwards to help the process. This happened exactly as promised and now, several months later there is absolutely no mark or trace of the dark patch on my cheek.
Carol M
After a thorough examination, Dr Friedmann diagnosed the mark to be a harmless solar lentigo and explained it was nothing to worry about and is commonly caused by sunlight.
Linda P
I had a small dark area of skin on my face for a few years and after noticing it getting gradually larger and worrying about possible skin cancer, I went to see Dr Friedmann at his Harley Street clinic.
Margaret C
Dr Adam Friedmann’s sensible, practical, and expert advice and treatment for my acne was transformative, giving me back my confidence in my personal and business life – I can’t thank him enough!
Charles B
Dr Friedmann listens patiently and his extensive skill and experience is clear from his careful questioning and advice. He’s unhurried approach is reassuring. He has been clear that he remains available to support me by email or telephone on my ongoing treatment for eczema when a further consultation is not necessary.
Paul L
My husband and I have been patients of Dr Adam Friedmann for years – he is by far the best dermatologist I have ever seen, and the highest recommendation I can give him is that if ever my daughter or her grandchildren needed advice or treatment in that area, I would insist they go to him!
Caroline B
I have longstanding and severe rosacea which at times flares up. During flare ups it is painful and affects my confidence. Dr. Friedmann was able to see me at short notice during my recent flare up. There is an easy process for booking and payment. Dr. Friedmann was kind and reassuring and most importantly incredibly knowledgeable. He created a treatment plan with both short term and long-term outcomes. My skin has already settled and is feeling and looking much better. I would highly recommend Adam and his team.
Sarah C
Professional, knowledgeable, and caring. Definitely the best dermatologist in Cheltenham as far as I’m concerned!
James R
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Julie B
I was seen quickly and given excellent treatment. Can’t thank the team enough.
Emma L
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Sarah T
Our
Happy Clients
Dr Friedmann’s bedside manner is extremely professional and reassuring. I felt comfortable during surgery and knew that I would be well supported during my recovery.
Charlie F
Dr. Adam Friedmann helped me get rid of a stubborn wart quickly and painlessly. Professional, efficient, and highly effective—I couldn’t recommend him more!
Alex C
Dr Friedmann is a pleasure to work with. He is friendly and charismatic; his experience as an accomplished dermatology consultant shines through. Patients are always delighted with his care and efficiency.
Jen
I've worked with many clinicians, but few show the care, skill and insight that Dr Friedmann brings to every patient. As both a colleague and patient of his, I’ve seen first-hand the exceptional standard of care he delivers. Calm, compassionate, and brilliant – Dr Friedmann is everything you’d hope for in a dermatologist.
Diana
Simply brilliant! From the initial consult to the actual procedure Dr Friedmann made every part of the journey informative and reassuring. I experienced minimal discomfort and was amazed at how quickly I healed.
Ben
Dr. Friedmann was welcoming, professional, and reassuring throughout my entire treatment. My initial consultation came very soon after my first enquiry and Dr. Friedmann's diagnosis was both clear and thorough. He took the time to answer all my questions and discussed the possible treatment options. During the procedure itself, Dr. Friedmann was calm and kept me informed of what he was doing - this was very important as I was nervous. The aftercare was excellent and Dr. Friedmann was incredibly reassuring
Rob
In the short while I’ve been taking the medication I really have noticed an impact! Thank you Dr Friedmann
Natalie C
Fantastic experience from start to finish. Dr Friedman is very professional, knowledgeable, thorough and reassuring. I received great attention and care. Thank you
Vilma B.
I had heard a lot about advanced treatments for acne, and I went to Dr Friedmann because I wanted to understand more about it – his practical down-to-earth manner and expert explanations and advice debunked the myths, and gave me the confidence I needed – he understands people as well as he understands treatments, and his care has been exemplary.
Helen C
He is easily the best dermatologist I have ever been to – his expertise and professionalism have been a revelation!
Peter B
I had suffered intermittent bouts of quite bad acne over many years, and never really found a long-term solution with any of the specialists I had used – until my husband introduced me to Dr Friedmann, whose advice and treatment has been superb – thanks to him my acne is now under control and I have my life back again.
Catherine B
After struggling with acne and various dermatologists for decades, it was a revelation. He demonstrated a real expertise in the subject and designed a tailored treatment and maintenance package that has transformed my life during the 10 years I have been seeing him – only wish I had discovered Dr Friedmann 40 years ago!
Emily R
Dr Adam Friedmann is open and easy to talk to – and most importantly has a genuine real understanding of the debilitating effects of acne on the sufferer, and he makes you feel at ease and comfortable at all times.
Anna W
Dr Friedmann is by far the best dermatologist I have ever had – his excellent understanding manner combined with a pragmatic approach and real expertise and professionalism is unique in my experience.
Richard T
I wouldn’t hesitate to recommend to anyone – in fact I already have several times to both friends and my wife – and all of them agreed with me that they wouldn’t now go to anyone else.
Mark D
In earlier life I had seen a number of dermatologists for persistent and recurring acne problems, but over 10 years ago I started with Dr Adam Friedmann, and have stayed with him ever since – in my opinion, he’s the best in his field.
James L
Throughout every step of this process, Dr Friedmann put me at ease and filled me with confidence and the clinic and his nursing team were absolutely fantastic. I wouldn't hesitate in recommending Dr Friedmann to anyone
Fiona G
Dr Friedmann very quickly treated the isolated area with liquid Nitrogen. This was pain free and I was advised that the dark patch would simply turn a little bit darker over the next few days and would come off by itself. I just had to lightly moisturise during this healing stage and for a little while afterwards to help the process. This happened exactly as promised and now, several months later there is absolutely no mark or trace of the dark patch on my cheek.
Carol M
After a thorough examination, Dr Friedmann diagnosed the mark to be a harmless solar lentigo and explained it was nothing to worry about and is commonly caused by sunlight.
Linda P
I had a small dark area of skin on my face for a few years and after noticing it getting gradually larger and worrying about possible skin cancer, I went to see Dr Friedmann at his Harley Street clinic.
Margaret C
Dr Adam Friedmann’s sensible, practical, and expert advice and treatment for my acne was transformative, giving me back my confidence in my personal and business life – I can’t thank him enough!
Charles B
Dr Friedmann listens patiently and his extensive skill and experience is clear from his careful questioning and advice. He’s unhurried approach is reassuring. He has been clear that he remains available to support me by email or telephone on my ongoing treatment for eczema when a further consultation is not necessary.
Paul L
My husband and I have been patients of Dr Adam Friedmann for years – he is by far the best dermatologist I have ever seen, and the highest recommendation I can give him is that if ever my daughter or her grandchildren needed advice or treatment in that area, I would insist they go to him!
Caroline B
I have longstanding and severe rosacea which at times flares up. During flare ups it is painful and affects my confidence. Dr. Friedmann was able to see me at short notice during my recent flare up. There is an easy process for booking and payment. Dr. Friedmann was kind and reassuring and most importantly incredibly knowledgeable. He created a treatment plan with both short term and long-term outcomes. My skin has already settled and is feeling and looking much better. I would highly recommend Adam and his team.
Sarah C
Professional, knowledgeable, and caring. Definitely the best dermatologist in Cheltenham as far as I’m concerned!
James R
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Julie B
I was seen quickly and given excellent treatment. Can’t thank the team enough.
Emma L
Dr Friedmann and his team were amazing! My skin has never been better. Highly recommend ProDerm!
Sarah T
Start Your Hair Recovery Journey Today
Hair loss can be overwhelming—but you don’t have to face it alone. Our team of expert dermatologists are here to help you find answers, regain control, and restore confidence.
Dermatology Services
Contact Us
Our Clinics
Registered Address: Lynton House, 7-12 Tavistock Square, London, England, WC1H 9BQ
© 2025 ProDerm UK. All rights reserved
Web design by
Start Your Hair Recovery Journey Today
Hair loss can be overwhelming—but you don’t have to face it alone. Our team of expert dermatologists are here to help you find answers, regain control, and restore confidence.
Dermatology Services
Contact Us
Our Clinics
Registered Address: Lynton House, 7-12 Tavistock Square, London, England, WC1H 9BQ
© 2025 ProDerm UK. All rights reserved
Web design by
Start Your Hair Recovery Journey Today
Hair loss can be overwhelming—but you don’t have to face it alone. Our team of expert dermatologists are here to help you find answers, regain control, and restore confidence.
Dermatology Services
Contact Us
Our Clinics
Registered Address: Lynton House, 7-12 Tavistock Square, London, England, WC1H 9BQ
© 2025 ProDerm UK. All rights reserved
Web design by